ISSF and Promatic Extend Platinum Partnership Until 2030
Marco Martelli, Group Sales Director: “Promatic became an ISSF Platinum Partner last year, and after renewing our partnership earlier this year, we are delighted to extend it for another three years.”
Key Details of the Sponsorship
- Duration: The agreement secures Promatic's status as an official top-tier partner globally through 2030.
- Background: The British clay-target equipment manufacturer initially joined the exclusive club of ISSF Platinum Partners in early 2025. After a subsequent extension earlier in 2026, the deal was further solidified into a long-term commitment.
- Collaboration Goals: Promatic works alongside the ISSF to support shooting sports at the highest international levels. This includes collaboration with technological entities like Elettronica Progetti and Travision to develop cutting-edge machinery and training equipment for world-class athletes.
Strategic Impact
The extension was finalised following an official facility tour by ISSF President Luciano Rossi and Secretary General Alessandro Nicotra di San Giacomo at Promatic's manufacturing plant. The alignment focuses heavily on the technological development, promotion, and global growth of shooting as a sport. Promatic joins other premier brands, such as Beretta, in the ISSF's elite tier of global corporate sponsors